# Facebook Ads: Url Tags

## Description

* Each record is a unique combination of creative\_id and corresponding key, value, type contained in the url\_tags field

## Supported Data Sources

* <img src="https://fivetran.com/integrations/facebook/resources/facebook.svg" alt="" data-size="line"> Facebook Ads

## Columns

| Type    | Name             | Description                                                                                            |
| ------- | ---------------- | ------------------------------------------------------------------------------------------------------ |
| STRING  | source\_relation | The source of the record if the unioning functionality is being used. If not this field will be empty. |
| STRING  | \_fivetran\_id   | The unique fivetran ID for this record.                                                                |
| INTEGER | creative\_id     | The associated creative\_id for this record.                                                           |
| STRING  | key              | The url tag object name e.g. utm\_source associated with this record.                                  |
| STRING  | value            | The value assigned to the url tag object associated with this record.                                  |
| STRING  | type             | The type assigned to the url tag object e.g. 'AD\_VIDEO'.                                              |
