# Pinterest Ads: Keyword Report

## Description

* Each record in this table represents the daily performance of a keyword at the advertiser, campaign, ad group, and keyword level.

## Supported Data Sources

* <img src="https://fivetran.com/integrations/pinterest/resources/pinterest-ads.svg" alt="" data-size="line"> Pinterest Ads

## Columns

| Type | Name             | Description                                                                                            |
| ---- | ---------------- | ------------------------------------------------------------------------------------------------------ |
|      | source\_relation | The source of the record if the unioning functionality is being used. If not this field will be empty. |
|      | date\_day        | The performance date of the record.                                                                    |
|      | advertiser\_name | Name of the advertiser.                                                                                |
|      | advertiser\_id   | The ID of the related Advertiser.                                                                      |
|      | campaign\_name   | Name of the campaign.                                                                                  |
|      | campaign\_id     | The ID of the related Campaign.                                                                        |
|      | ad\_group\_name  | Name of the ad group.                                                                                  |
|      | ad\_group\_id    | The ID of the related Ad group.                                                                        |
|      | keyword\_id      | Unique identifier of the keyword.                                                                      |
|      | match\_type      | Type of match the keyword is tied to. Either Exact or Broad.                                           |
|      | parent\_type     | Identifier of what grain the parent type is. Ad group or campaign.                                     |
|      | keyword\_value   | The text value that makes upd the keyword.                                                             |
|      | spend            | The amount of spend that occurred on the day of the record.                                            |
|      | clicks           | The number of paid and earned clicks that occurred on the day of the record.                           |
|      | impressions      | The number of paid and earned impressions that occurred on the day of the record.                      |


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