Pinterest Ads: Keyword Report

Description

• Each record in this table represents the daily performance of a keyword at the advertiser, campaign, ad group, and keyword level.

Supported Data Sources

• Pinterest Ads

Columns

Type	Name	Description
	source_relation	The source of the record if the unioning functionality is being used. If not this field will be empty.
	date_day	The performance date of the record.
	advertiser_name	Name of the advertiser.
	advertiser_id	The ID of the related Advertiser.
	campaign_name	Name of the campaign.
	campaign_id	The ID of the related Campaign.
	ad_group_name	Name of the ad group.
	ad_group_id	The ID of the related Ad group.
	keyword_id	Unique identifier of the keyword.
	match_type	Type of match the keyword is tied to. Either Exact or Broad.
	parent_type	Identifier of what grain the parent type is. Ad group or campaign.
	keyword_value	The text value that makes upd the keyword.
	spend	The amount of spend that occurred on the day of the record.
	clicks	The number of paid and earned clicks that occurred on the day of the record.
	impressions	The number of paid and earned impressions that occurred on the day of the record.