Endash: Data Templates
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    • Pinterest Ads: Ad Group Report
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    • Qualtrics: Contact
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    • Recurly: Subscription Overview
    • Reddit Ads: Account Report
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    • Sage Intacct: Ap Ar Enhanced
    • Sage Intacct: Balance Sheet
    • Sage Intacct: General Ledger
    • Sage Intacct: General Ledger By Period
    • Sage Intacct: Profit And Loss
    • Salesforce: Account Daily History
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    • Snapchat Ads: Account Report
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    • Snapchat Ads: Ad Squad Report
    • Snapchat Ads: Campaign Report
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    • Social Media Reporting: Rollup Report
    • Stripe: Activity Itemized 2
    • Stripe: Balance Change From Activity Itemized 3
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    • Stripe: Customer Overview
    • Stripe: Daily Overview
    • Stripe: Ending Balance Reconciliation Itemized 4
    • Stripe: Invoice Details
    • Stripe: Invoice Line Item Details
    • Stripe: Payout Itemized 3
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    • Tiktok Ads: Ad Group Report
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    • Tiktok Ads: Advertiser Report
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    • Twilio: Account Overview
    • Twilio: Message Enhanced
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    • Twitter Ads: Account Report
    • Twitter Ads: Campaign Report
    • Twitter Ads: Keyword Report
    • Twitter Ads: Line Item Report
    • Twitter Ads: Promoted Tweet Report
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    • Twitter Organic: Tweets
    • Xero: Balance Sheet Report
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    • Xero: Invoice Line Items
    • Xero: Profit And Loss Report
    • Youtube: Age Demographics Pivot
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    • Youtube: Video Metadata
    • Youtube: Video Report
    • Zendesk: Sla Policies
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    • Zuora: Account Daily Overview
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  1. Data model templates

Google Play: Device Report

Last updated 1 year ago

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Description

  • Daily report on installs and ratings by app and device model type. Records with NULL device types (ie did not consent to being tracked) are aggregated together into daily batches.

Supported Data Sources

  • Google Play

Columns

Type
Name
Description

DATE

date_day

The date on which the data is reported.

STRING

device

Type of device model. May be NULL if users do not consent to being tracked.

STRING

package_name

The package name of the app owning the report data.

INTEGER

device_installs

Devices on which users installed your app on this day. An individual user can have multiple device installs.

INTEGER

device_uninstalls

The number of devices from which users uninstalled your app on a given day.

INTEGER

device_upgrades

The number of devices from which users upgraded your app on a given day.

INTEGER

user_installs

The number of users who installed your app and did not have it installed on any other devices at the time on a given day.

INTEGER

user_uninstalls

The number of users who uninstalled your app from all of their devices on this day.

INTEGER

install_events

The number of times your app was installed, including devices on which the app had been installed previously. This does not include pre-installs or device reactivations.

INTEGER

uninstall_events

The number of times your app was uninstalled. This does not include inactive devices.

INTEGER

update_events

The number of times your app was updated.

INTEGER

active_devices_last_30_days

The number of active devices on which your app is installed. An active device is one that has been turned on at least once in the past 30 days.

DECIMAL

average_rating

Average star rating this app has received across all ratings submitted on a given day.

DECIMAL

rolling_total_average_rating

Average star rating this app received across all ratings submitted up to and including the past day. For each user submitting a rating, only their most recent rating of the app is counted.

INTEGER

total_device_installs

Cumulative number of device installs up to and including this day (aggregated on the dimension of this table). This does not take uninstalls into account and may contain duplicate devices.

INTEGER

total_device_uninstalls

Cumulative number of device uninstalls up to and including this day (aggregated on the dimension of this table). This does not take re-installs into account and may contain duplicate devices.

INTEGER

net_device_installs

Cumulative net number of device installs up to and including this day (aggregated on the dimension of this table). This is the difference of total_device_installs and total_device_uninstalls.