# Klaviyo: Person Campaign Flow

## Description

* Table that aggregates event metrics to the person-campaign or -flow grain (but note that if a user interacts with 2 different variations of a flow/campaign somehow, they will have 2 records). Also note that organic interactions (someone with null campaign\_id/flow\_id) are included in this table. **Counts** of the instances of the events, as well as **sums** of the numeric value associated with events (i.e. revenue) will be pivoted out into columns, as configured by the `klaviyo__count_metrics` and `klaviyo__sum_revenue_metrics` variables, respectively. See the dbt\_project.yml file for the default metrics used. These columns will be prefixed with `count_` and `sum_revenue_`.

## Supported Data Sources

* <img src="https://fivetran.com/integrations/klaviyo/resources/klaviyo.svg" alt="" data-size="line"> Klaviyo

## Columns

| Type     | Name                            | Description                                                                                                                                                                                                                                                                                                     |
| -------- | ------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| STRING   | person\_id                      | Foreign key referencing the PERSON who interacted with the flow/message.                                                                                                                                                                                                                                        |
| STRING   | last\_touch\_campaign\_id       | Foreign key referencing the CAMPAIGN attributed with these metrics (by the package's attribution model).                                                                                                                                                                                                        |
| STRING   | last\_touch\_flow\_id           | Foreign key referencing the FLOW attributed with these metrics (by the package's attribution model).                                                                                                                                                                                                            |
| STRING   | campaign\_name                  | A name for this campaign. If not specified, this will default to the subject of the campaign.                                                                                                                                                                                                                   |
| STRING   | flow\_name                      | Name of the flow.                                                                                                                                                                                                                                                                                               |
| STRING   | variation\_id                   | Unique ID of the attributed flow or campaign variation group. This does not map onto another table.                                                                                                                                                                                                             |
| STRING   | source\_relation                | The source where this data was pulled from. If you are making use of the `union_schemas` variable, this will be the source schema. If you are making use of the `union_databases` variable, this will be the source database. If you are not unioining together multiple sources, this will be an empty string. |
| DATETIME | first\_event\_at                | Timestamp of the first ever interaction between this campaign/flow and a person. In other words, the first event trigger attributed to the campaign/flow.                                                                                                                                                       |
| DATETIME | last\_event\_at                 | Timestamp of the most recent interaction between this campaign/flow and a person. In other words, the last event trigger attributed to the campaign/flow.                                                                                                                                                       |
| INTEGER  | sum\_revenue\_refunded\_order   |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | sum\_revenue\_placed\_order     |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | sum\_revenue\_ordered\_product  |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | sum\_revenue\_checkout\_started |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | sum\_revenue\_cancelled\_order  |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_active\_on\_site         |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_viewed\_product          |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_ordered\_product         |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_placed\_order            |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_refunded\_order          |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_received\_email          |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_clicked\_email           |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_opened\_email            |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_marked\_email\_as\_spam  |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_unsubscribed             |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_received\_sms            |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_clicked\_sms             |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_sent\_sms                |                                                                                                                                                                                                                                                                                                                 |
| INTEGER  | count\_unsubscribed\_from\_sms  |                                                                                                                                                                                                                                                                                                                 |


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