Klaviyo: Flows

Description

  • Table of unique flow versions. A flow with 2 variations will have 2 distinct rows. Counts of the unique users and instances of the events, as well as sums of the numeric value associated with events (i.e. revenue) will be pivoted out into columns, as configured by the klaviyo__count_metrics and klaviyo__sum_revenue_metrics variables, respectively. See the dbt_project.yml file for the default metrics used. These columns will be prefixed with count_, unique_count_, and sum_revenue_.

Supported Data Sources

  • Klaviyo

Columns

Type
Name
Description

DATETIME

created_at

Timestamp of when the flow was first created.

STRING

flow_id

Unique ID of the flow.

STRING

flow_name

Name of the flow.

STRING

status

Current status of the flow. Either 'manual', 'live', or 'draft'. Read more here.

DATETIME

updated_at

Timestamp of when the flow was last updated.

BOOLEAN

is_archived

Boolean of whether this record has been archived

STRING

trigger_type

Corresponds to the object which triggered the flow.

STRING

source_relation

The source where this data was pulled from. If you are making use of the union_schemas variable, this will be the source schema. If you are making use of the union_databases variable, this will be the source database. If you are not unioining together multiple sources, this will be an empty string.

STRING

variation_id

Unique ID of the attributed flow variation group. This does not map onto another table.

INTEGER

total_count_unique_people

The count of the distinct people that have interacted with this flow.

DATETIME

first_event_at

Timestamp of the first ever interaction between this flow and a person.

DATETIME

last_event_at

Timestamp of the most recent interaction between this flow and a person.

INTEGER

sum_revenue_refunded_order

INTEGER

sum_revenue_placed_order

INTEGER

sum_revenue_ordered_product

INTEGER

sum_revenue_checkout_started

INTEGER

sum_revenue_cancelled_order

INTEGER

count_active_on_site

INTEGER

unique_count_active_on_site

INTEGER

count_viewed_product

INTEGER

unique_count_viewed_product

INTEGER

count_ordered_product

INTEGER

unique_count_ordered_product

INTEGER

count_placed_order

INTEGER

unique_count_placed_order

INTEGER

count_refunded_order

INTEGER

unique_count_refunded_order

INTEGER

count_received_email

INTEGER

unique_count_received_email

INTEGER

count_clicked_email

INTEGER

unique_count_clicked_email

INTEGER

count_opened_email

INTEGER

unique_count_opened_email

INTEGER

count_marked_email_as_spam

INTEGER

unique_count_marked_email_as_spam

INTEGER

count_unsubscribed

INTEGER

unique_count_unsubscribed

INTEGER

count_received_sms

INTEGER

unique_count_received_sms

INTEGER

count_clicked_sms

INTEGER

unique_count_clicked_sms

INTEGER

count_sent_sms

INTEGER

unique_count_sent_sms

INTEGER

count_unsubscribed_from_sms

INTEGER

unique_count_unsubscribed_from_sms

STRING

flow_variation_key

Unique key hashed on the flow and variation IDs.

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