# Iterable: User Campaign

## Description

* Table that provides total and unique metrics for a user associated with particular campaigns.

## Supported Data Sources

* <img src="https://fivetran.com/integrations/iterable/resources/iterable.svg" alt="" data-size="line"> Iterable

## Columns

| Type     | Name                      | Description                                                                                                                                                                                                  |
| -------- | ------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ |
| STRING   | \_fivetran\_user\_id      | A Fivetran-created unique identifier for the new Iterable schema in Aug 2023, for users, derived from hashing user\_id and/or email, depending on project type.                                              |
| STRING   | unique\_user\_key         | The unique identifier of the user. With the new schema (Aug 2023), it is the \_fivetran\_user\_id. This is a hash of user\_id and/or email, depending on project type. If using the old schema, it is email. |
| STRING   | user\_id                  | User identifier, for userID-based projects.                                                                                                                                                                  |
| STRING   | campaign\_id              | The unique identifier of the campaign which the user metrics are associated                                                                                                                                  |
| STRING   | experiment\_id            | The unique experiment variation of the campaign                                                                                                                                                              |
| STRING   | user\_email               | Email of the user if it exists.                                                                                                                                                                              |
| STRING   | user\_full\_name          | The users first and last name                                                                                                                                                                                |
| STRING   | campaign\_name            | The name of the campaign which the user metrics are associated                                                                                                                                               |
| STRING   | template\_id              | The unique identifier of the template used within the campaign                                                                                                                                               |
| STRING   | template\_name            | The name of the template used for the campaign                                                                                                                                                               |
| STRING   | recurring\_campaign\_id   | The unique identifier of the recurring campaign which the campaign is tied to                                                                                                                                |
| STRING   | recurring\_campaign\_name | The name of the recurring campaign which the campaign is tied to                                                                                                                                             |
| DATETIME | first\_event\_at          | Timestamp of the first campaign/experiment event associated with the user                                                                                                                                    |
| DATETIME | last\_event\_at           | Timestamp of the most recent campaign/experiment event associated with the user                                                                                                                              |
| INTEGER  | total\_emailclick         | Total email clicks events the user took within the campaign/experiment                                                                                                                                       |
| INTEGER  | total\_emailunsubscribe   | Total email unsubscription events the user performed within the campaign/experiment                                                                                                                          |
| INTEGER  | total\_emailcomplaint     | Total email complaint events the user performed within the campaign/experiment                                                                                                                               |
| INTEGER  | total\_customevent        | Total custom events associated with the user within the campaign/experiment                                                                                                                                  |
| INTEGER  | total\_emailsubscribe     | Total email subscription events associate with the user within the campaign/experiment                                                                                                                       |
| INTEGER  | total\_emailopen          | Total email open events the user performed within the campaign/experiment                                                                                                                                    |
| INTEGER  | total\_pushsend           | Total push send events the user performed within the campaign/experiment                                                                                                                                     |
| INTEGER  | total\_smsbounce          | Total sms bounce events associated with the user within the campaign/experiment                                                                                                                              |
| INTEGER  | total\_pushbounce         | Total push bounce events associated with the user within the campaign/experiment                                                                                                                             |
| INTEGER  | total\_inappsendskip      | Total in app send skip events the user performed within the campaign/experiment                                                                                                                              |
| INTEGER  | total\_smssend            | Total sms send events associated with the user within the campaign/experiment                                                                                                                                |
| INTEGER  | total\_inappsend          | Total in app send events associated with the user within the campaign/experiment                                                                                                                             |
| INTEGER  | total\_pushopen           | Total push open events the user performed within the campaign/experiment                                                                                                                                     |
| INTEGER  | total\_emailsend          | Total email send event associated with the user within the campaign/experiment                                                                                                                               |
| INTEGER  | total\_pushsendskip       | Total push send skip events associated with the user within the campaign/experiment                                                                                                                          |
| INTEGER  | total\_inappopen          | Total in app open events associated with the user within the campaign/experiment                                                                                                                             |
| INTEGER  | total\_emailsendskip      | Total email send skip events associated with the user within the campaign/experiment                                                                                                                         |
| INTEGER  | total\_emailbounce        | Total email bounce events associated with the user within the campaign/experiment                                                                                                                            |
| INTEGER  | total\_inappclick         | Total in app click events associated with the user within the campaign/experiment                                                                                                                            |
| INTEGER  | total\_pushuninstall      | Total push uninstall events associated with the user within the campaign/experiment                                                                                                                          |


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```
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```

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